Privacy Policy

1) Introduction and contact details of the person responsible

1.1 We are pleased that you are visiting our website and thank you for your interest. Below we will inform you about how your personal data is handled when you use our website. Personal data is all data with which you can be personally identified.

1.2 The person responsible for data processing on this website within the meaning of the General Data Protection Regulation (GDPR) is Artexio UG (limited liability), Emsdettener Str. 10, 48268 Greven, Germany, Tel.: 01794226249, Email: support@artexio.de. The person responsible for the processing of personal data is the natural or legal person who, alone or jointly with others, decides on the purposes and means of processing personal data.

2) Data collection when you visit our website

2.1 If you use our website for informational purposes only, i.e. if you do not register or otherwise provide us with information, we only collect data that your browser transmits to the site server (so-called “server log files”). When you access our website, we collect the following data, which is technically necessary for us to display the website to you:

Our visited website
Date and time at the time of access
Amount of data sent in bytes
Source/reference from which you came to the page
Browser used
Operating system used
IP address used (if necessary: in anonymized form)

Processing is carried out in accordance with Article 6 Paragraph 1 Letter f of the GDPR based on our legitimate interest in improving the stability and functionality of our website. The data will not be passed on or used in any other way. However, we reserve the right to subsequently check the server log files if there are concrete indications of illegal use.

2.2 For security reasons and to protect the transmission of personal data and other confidential content (e.g. orders or inquiries to the person responsible), this website uses an SSL or. TLS encryption. You can recognize an encrypted connection by the string “https://” and the lock symbol in your browser bar.

3) Hosting & Content Delivery Network

3.1 Shopify

To host our website and display the page content, we use the system of the following provider: Shopify International Limited, Victoria Buildings, 2nd Floor, 1-2 Haddington Road, Dublin 4, D04 XN32, Ireland (“Shopify”)

Data will also be transferred to: Shopify Inc., 150 Elgin St, Ottawa, ON K2P 1L4, Canada

All data collected on our website is processed on the provider’s servers. We have concluded an order processing agreement with the provider, which ensures the protection of our site visitors' data and prohibits unauthorized disclosure to third parties.

When data is transferred to Canada, an adequate level of data protection is guaranteed by an adequacy decision by the European Commission.

3.2 Cloudflare

We use a content delivery network from the following provider: Cloudflare Inc., 101 Townsend St. San Francisco, CA 94107, USA

This service enables us to deliver large media files such as graphics, page content or scripts more quickly via a network of regionally distributed servers. The processing is carried out to protect our legitimate interest in improving the stability and functionality of our website in accordance with Article 6 (1) (f) GDPR. We have concluded an order processing agreement with the provider, which ensures the protection of our site visitors' data and prohibits unauthorized disclosure to third parties.

For data transfers to the USA, the provider has joined the EU-US data protection framework (EU-US Data Privacy Framework), which ensures compliance with European data protection levels on the basis of an adequacy decision by the European Commission.

3.3 imgix

We use a content delivery network from the following provider: Zebrafish Labs Inc., 423 Tehama St., San Francisco, CA 94103. USA

4) Cookies

In order to make visiting our website attractive and to enable the use of certain functions, we use cookies, which are small text files that are stored on your device. Some of these cookies are automatically deleted after you close the browser (so-called “session cookies”), while some of these cookies remain on your device for a longer period of time and enable you to save page settings (so-called “persistent cookies”). In the latter case, you can find out the storage period in the overview of the cookie settings in your web browser.

If personal data is also processed through individual cookies we use, the processing takes place in accordance with Article 6 (1) (b) GDPR either to implement the contract, in accordance with Article 6 (1) (a) GDPR in the event of consent being given or in accordance with Article 6 (1) (f) GDPR to protect our legitimate interests in the best possible functionality of the website as well as a customer-friendly and effective design of the site visit.

You can set your browser so that you are informed about the setting of cookies and can decide individually whether to accept them or exclude the acceptance of cookies for certain cases or in general.

Please note that if you do not accept cookies, the functionality of our website may be restricted.

5) Contact us

5.1 Judge.me

For review reminders, we use the services of the following provider: Judge.me Ltd., c/o Buckworths, 2nd Floor, 1-3 Worship Street, London, England, EC2A 2AB, United Kingdom

We transmit your email address and, if necessary, other customer data to the provider exclusively on the basis of your express consent in accordance with Article 6 Paragraph 1 Letter a of the GDPR so that they can contact you with a review reminder by email.

You can revoke your consent to us or the provider at any time with future effect.

We have concluded an order processing agreement with the provider, which ensures the protection of our site visitors' data and prohibits unauthorized disclosure to third parties.

When data is transferred to the provider location, an appropriate level of data protection is guaranteed by an adequacy decision by the European Commission.

5.2 When you contact us (e.g. via contact form or email), personal data is processed - exclusively for the purpose of processing and answering your request and only to the extent necessary for this purpose.

The legal basis for processing this data is our legitimate interest in answering your request in accordance with Article 6 (1) (f) GDPR. If your contact is aimed at a contract, the additional legal basis for the processing is Article 6 (1) (b) GDPR. Your data will be deleted if the circumstances indicate that the matter in question has been conclusively clarified and provided that there are no legal retention obligations to the contrary.

6) Use of customer data for direct advertising

Klaviyo

Our email newsletters are sent via this provider: Klaviyo, Inc., 125 Summer St., Ste 600, Boston, MA 02110, USA

Based on our legitimate interest in effective and user-friendly newsletter marketing, we pass on the data you provided when registering for the newsletter to this provider in accordance with Article 6 (1) (f) GDPR so that they can send the newsletter on our behalf.

Subject to your express consent in accordance with Article 6 Para. 1 lit. Device information (e.g. time of access, IP address, browser type and operating system) is also collected and evaluated, but is not merged with other data sets.

You can revoke your consent to newsletter tracking at any time with future effect.

We have concluded an order processing agreement with the provider, which protects the data of our site visitors and prohibits passing it on to third parties.

For data transfers to the USA, the provider has joined the EU-US Data Privacy Framework, which ensures compliance with European data protection levels on the basis of an adequacy decision by the European Commission.

7) Data processing for order processing

7.1 To the extent necessary for contract processing for delivery and payment purposes, the personal data we collect will be passed on to the commissioned transport company and the commissioned credit institution in accordance with Article 6 Paragraph 1 Letter b of the GDPR.

If we owe you updates for goods with digital elements or for digital products on the basis of a corresponding contract, we will process the contact details you provided when ordering in order to inform you personally as part of our legal information obligations in accordance with Article 6 (1) (c) GDPR. Your contact details will be used strictly for the purpose of communicating updates owed by us and will only be processed by us for this purpose to the extent that this is necessary for the respective information.

To process your order, we also work with the following service provider(s), who support us in whole or in part in the implementation of concluded contracts. Certain personal data will be transmitted to these service providers in accordance with the following information.

7.2 To fulfill our contractual obligations to our customers, we work with external shipping partners. We will pass on your name and delivery address and, if necessary for delivery, your telephone number, to a shipping partner selected by us exclusively for the purpose of delivering goods in accordance with Art. 6 Para. 1 lit. b GDPR.

7.3 Passing on personal data to shipping service providers

- DHL

We use the following provider as a transport service provider: DHL Paket GmbH, Sträßchensweg 10, 53113 Bonn, Germany

We will pass on your email address and/or telephone number to the provider in accordance with Art. 6 Para. 1 lit. Otherwise, for the purpose of delivery in accordance with Article 6 Paragraph 1 Letter b GDPR, we will only pass on the name of the recipient and the delivery address to the provider. The data will only be passed on to the extent that this is necessary for the delivery of the goods. In this case, prior coordination of the delivery date with the provider or delivery notification is not possible.

Consent can be revoked at any time with future effect from the person responsible above or from the provider.
-FedEx

We use the following provider as a transport service provider: FedEx Express Germany GmbH, Langer Kornweg 34 k, 65451 Kelsterbach, Germany

Consent can be revoked at any time with future effect from the person responsible above or from the provider.
- GLS

As a transport service provider, we use the following provider: General Logistics Systems Germany GmbH & Co. OHG, GLS Germany-Straße 1 – 7, 36286 Neuenstein, Germany

Consent can be revoked at any time with future effect from the person responsible above or from the provider.

7.4 Use of payment service providers (payment services)

-Apple Pay

If you choose the “Apple Pay” payment method from Apple Distribution International (Apple), Hollyhill Industrial Estate, Hollyhill, Cork, Ireland, the payment will be processed via the “Apple Pay” function of your iOS, watchOS or macOS-operated device by charging a payment card stored with “Apple Pay”. Apple Pay uses security features built into your device's hardware and software to protect your transactions. In order to approve a payment, you must enter a code previously specified by you and verify it using the “Face ID” or “Touch ID” function of your device.

For the purpose of payment processing, the information you provided during the ordering process, along with the information about your order, will be passed on to Apple in encrypted form. Apple then encrypts this data again with a developer-specific key before the data is transmitted to the payment service provider of the payment card stored in Apple Pay to carry out the payment. Encryption ensures that only the website through which the purchase was made can access the payment details. After the payment is made, Apple sends your device account number and a transaction-specific, dynamic security code to the originating website to confirm the payment success.

If personal data is processed during the transfers described, the processing takes place exclusively for the purpose of payment processing in accordance with Article 6 (1) (b) GDPR.

Apple retains anonymized transaction information, including the approximate purchase amount, the approximate date and time, and whether the transaction was successfully completed. Anonymization completely excludes any personal reference. Apple uses the anonymized data to improve Apple Pay and other Apple products and services.

When you use Apple Pay on iPhone or Apple Watch to complete a purchase made through Safari on Mac, the Mac and the authorization device communicate over an encrypted channel on Apple's servers. Apple does not process or store any of this information in a format that can be used to identify you. You can turn off the ability to use Apple Pay on your Mac in your iPhone's settings. Go to Wallet & Apple Pay and turn off Allow Payments on Mac.

Further information on data protection with Apple Pay can be found at the following internet address: https://support.apple.com/de-de/HT203027
- Google Pay

If you choose the “Google Pay” payment method from Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland (“Google”), the payment will be processed via the “Google Pay” application on your mobile device that is powered by at least Android 4.4 (“KitKat”) and has an NFC function by debiting a Google Pay payment payment card stored there or a payment system verified there (e.g. PayPal). In order to approve a payment via Google Pay in the amount of more than €25, you must first unlock your mobile device using the verification measure that has been set up (e.g. facial recognition, password, fingerprint or pattern).

For the purpose of payment processing, the information you provided during the ordering process, along with the information about your order, will be passed on to Google. Google then transmits your payment information stored in Google Pay in the form of a unique transaction number to the originating website, which is used to verify a payment made. This transaction number does not contain any information about the real payment details of your payment methods stored with Google Pay, but is created and transmitted as a one-time valid numerical token. For all transactions via Google Pay, Google only acts as an intermediary to process the payment process. The transaction is carried out exclusively between the user and the source website by debiting the payment method stored with Google Pay.

If personal data is processed during the transfers described, the processing takes place exclusively for the purpose of payment processing in accordance with Article 6 (1) (b) GDPR.

Google reserves the right to collect, store and evaluate certain process-specific information for every transaction made via Google Pay. This includes the date, time and amount of the transaction, merchant location and description, a description of the goods or services purchased provided by the merchant, photographs you included with the transaction, the name and email address of the seller and buyer or the sender and recipient, the payment method used, your description of the reason for the transaction, and, if applicable, the offer associated with the transaction.

According to Google, this processing is carried out exclusively in accordance with Art. 6 Para. 1 lit. f GDPR on the basis of the legitimate interest in proper accounting, the verification of process data and the optimization and functionality of the Google Pay service.

Google also reserves the right to combine the processed process data with other information that is collected and stored by Google when you use other Google services.

The Google Pay terms of use can be found here:

https://payments.google.com/payments/apis-secure/u/0/get_legal_document?ldo=0&ldt=googlepaytos&ldl=en
Further information on data protection with Google Pay can be found at the following internet address:
https://payments.google.com/payments/apis-secure/get_legal_document?ldo=0&ldt=privacy notice&ldl=en
- Klarna

One or more online payment methods from the following provider are available on this website: Klarna Bank AB, Sveavägen 46, 111 34 Stockholm, Sweden

If you choose a payment method from the provider with which you pay in advance (e.g. credit card payment), the payment data you provided during the ordering process (including name, address, bank and payment card information, currency and transaction number) as well as information about the content of your order will be passed on to them in accordance with Article 6 (1) (b) GDPR. In this case, your data will be passed on exclusively for the purpose of processing payments with the provider and only to the extent that it is necessary for this purpose.

If you select a payment method in which the provider makes advance payment (e.g. invoice or installment purchase or direct debit), you will also be asked to provide certain personal data during the ordering process (first and last name, street, house number, postal code, city, date of birth, email address, telephone number, if necessary data on an alternative means of payment).

In order to protect our legitimate interest in determining our customers' ability to pay, we will forward this data to the provider for the purpose of a credit check in accordance with Article 6 Paragraph 1 Letter f of the GDPR. Based on the personal data you provide and other data (such as shopping cart, invoice amount, order history, payment history), the provider checks whether the payment option you have selected can be granted with regard to payment and/or default risks.

In addition to the provider's internal criteria in accordance with Article 6 Paragraph 1 Letter f of the GDPR, identity and creditworthiness information from the following credit agencies can also be included in the decision as part of the application review:

https://cdn.klarna.com/1.0/shared/content/legal/terms/0/de_de/credit_rating_agencies

The credit report can contain probability values (so-called score values). To the extent that score values are included in the results of the credit report, they are based on a scientifically recognized mathematical-statistical procedure. The calculation of the score values includes, but is not limited to, address data.

You can object to this processing of your data at any time by sending a message to us or the provider. However, the provider may still be entitled to process your personal data if this is necessary for contractual payment processing.
-Paypal

One or more online payment methods from the following provider are available on this website: PayPal (Europe) S.a.r.l. et Cie, S.C.A., 22-24 Boulevard Royal, L-2449 Luxembourg

If you choose a payment method from the provider with which you pay in advance, the payment data you provided during the ordering process (including name, address, bank and payment card information, currency and transaction number) as well as information about the content of your order will be passed on to them in accordance with Art. 6 Para. 1 lit. b GDPR. In this case, your data will be passed on exclusively for the purpose of processing payments with the provider and only to the extent that it is necessary for this purpose.

If you choose a payment method in which we pay in advance, you will also be asked to provide certain personal data during the ordering process (first and last name, street, house number, postal code, city, date of birth, e-mail address, telephone number, and if necessary, data on an alternative means of payment).

In order to protect our legitimate interest in determining your ability to pay in such cases, we will forward this data to the provider for the purpose of a credit check in accordance with Article 6 Paragraph 1 Letter f of the GDPR. Based on the personal data you provide and other data (such as shopping cart, invoice amount, order history, payment history), the provider checks whether the payment option you have selected can be granted with regard to payment and/or default risks.

One or more online payment methods from the following provider are available on this website: Shopify International Limited, Victoria Buildings, 1-2 Haddington Road, Dublin 4, D04 XN32, Ireland

8) Online marketing

Google AdSense

This website uses Google AdSense, a web advertising service provided by Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland ("Google"). Google AdSense uses so-called cookies, i.e. text files that are stored on your computer and which enable your use of the website to be analyzed. In addition, Google AdSense also uses so-called “web beacons” (small invisible graphics) to collect information. Simple actions such as visitor traffic on the website can be recorded, collected and evaluated. The information generated by the cookie and/or web beacon (including your IP address) about your use of this website is usually transmitted to a Google server and stored there. This may also result in a transmission to the Google LLC servers. come to the USA.

Google uses the information obtained in this way to evaluate your usage behavior with regard to the AdSense advertisements. The IP address transmitted by your browser as part of Google AdSense is not combined with other Google data. The information collected by Google may be transferred to third parties if this is required by law and/or if third parties process this data on behalf of Google.
All processing described above, in particular reading out information on the device used via cookies and/or web beacons, will only be carried out if you have given us your express consent to this in accordance with Article 6 Paragraph 1 Letter a of the GDPR. Without this consent, Google AdSense will not be used during your visit to the site.

You can revoke your consent at any time with future effect by deactivating this service in the “cookie consent tool” provided on the website.

Further information on Google's data protection regulations can be found here: https://business.safety.google/intl/en/privacy/ and https://www.google.de/policies/privacy/

9) Web analytics services

9.1 Google Analytics 4

This website uses Google Analytics 4, a web analysis service provided by Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland ("Google"), which enables an analysis of your use of our website.

By default, when you visit the website, Google Analytics sets 4 cookies, which are stored as small text modules on your device and collect certain information. The scope of this information also includes your IP address, which, however, is shortened by Google by the last digits in order to exclude any direct personal reference.

The information is transferred to Google servers and further processed there. Transfers to Google LLC based in the USA are also possible.

Google uses the information collected on our behalf to evaluate your use of the website, to compile reports on website activity for us and to provide other services related to website activity and internet usage. The shortened IP address transmitted by your browser as part of Google Analytics will not be merged with other Google data. The data collected as part of the use of Google Analytics 4 is stored for a period of two months and then deleted.

All processing described above, in particular the setting of cookies on the device used, will only take place if you have given us your express consent for this in accordance with Article 6 (1) (a) GDPR.
Without your consent, Google Analytics 4 will not be used during your visit to the site. You can revoke your consent at any time with future effect. To exercise your right of withdrawal, please deactivate this service using the “cookie consent tool” provided on the website.

We have concluded an order processing agreement with Google that ensures the protection of our site visitors' data and prohibits unauthorized disclosure to third parties.

Further legal information about Google Analytics 4 can be found at https://business.safety.google/intl/en/privacy/, https://policies.google.com/privacy?hl=de&gl=de and under https://policies.google.com/technologies/partner sites

Demographic characteristics
Google Analytics 4 uses the special “demographic characteristics” function and can use it to create statistics that make statements about the age, gender and interests of site visitors. This is done by analyzing advertising and information from third parties. This allows target groups for marketing activities to be identified. However, the data collected cannot be assigned to a specific person and will be deleted after being stored for a period of two months.

Google Signals
As an extension of Google Analytics 4, Google Signals can be used on this website to create cross-device reports. If you have activated personalized ads and have linked your devices to your Google account, Google can, subject to your consent to the use of Google Analytics in accordance with Article 6 (1) (a) GDPR, analyze your usage behavior across devices and create database models, including for cross-device conversions. We do not receive any personal data from Google, only statistics. If you want to stop cross-device analysis, you can deactivate the "Personalized advertising" function in your Google account settings. To do this, follow the instructions on this page: https://support.google.com/ads/answer/2662922?hl=de You can find more information about Google Signals at the following link: https://support.google.com/analytics/answer/7532985?hl=de

UserIDs
As an extension to Google Analytics 4, the “UserIDs” function can be used on this website. If you have consented to the use of Google Analytics 4 in accordance with Article 6 Para. 1 lit. a GDPR, have set up an account on this website and log in with this account on different devices, your activities, including conversions, can be analyzed across devices.

9.2 Google Tag Manager

This website uses “Google Tag Manager”, a service provided by the following provider: Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland (hereinafter: “Google”).

Google Tag Manager provides a technical basis for bundling various web applications, including tracking and analysis services, and calibrating, controlling and attaching conditions to them via a uniform user interface. The Google Tag Manager itself does not store or read any information on user devices. The service also does not carry out any independent data analysis. However, when you access the page, Google Tag Manager will transfer your IP address to Google and, if necessary, store it there. Also a transmission to Google LLC servers. In the USA it is possible.

This processing will only be carried out if you have given us your express consent in accordance with Article 6 (1) (a) GDPR. Without this consent, Google Tag Manager will not be used during your visit to the site. You can revoke your consent at any time with future effect. To exercise your revocation, please deactivate this service in the “cookie consent tool” provided on the website.

We have concluded an order processing agreement with the provider, which ensures the protection of our site visitors' data and prohibits unauthorized disclosure to third parties.

Further legal information about Google Tag Manager can be found at https://business.safety.google/intl/en/privacy/ and https://policies.google.com/privacy?hl=de&gl=de

9.3 Shopify Analytics

This website uses the web analytics service of the following provider: Shopify International Limited, Victoria Buildings, 2nd Floor, 1-2 Haddington Road, Dublin 4, D04 XN32, Ireland

Data will also be transferred to: Shopify Inc., 150 Elgin St, Ottawa, ON K2P 1L4, Canada

Using cookies and/or comparable technologies (tracking pixels, web beacons, algorithms for reading device and browser information), the service collects and stores pseudonymized visitor data, including information about the device used such as the IP address and browser information, in order to evaluate it for statistical analyzes of usage behavior on our website to create pseudonymized usage profiles. Among other things, this makes it possible to evaluate movement patterns (so-called heatmaps), which show the duration of page visits as well as interactions with page content (e.g. text input, scrolling, clicks and mouse-overs). Pseudonymization fundamentally excludes any direct personal reference. It will not be merged with clear personal data collected about you in any other way.

All processing described above, in particular the reading or storage of information on the device used, will only be carried out if you have given us your express consent to this in accordance with Article 6 Paragraph 1 Letter a of the GDPR. You can revoke your consent at any time with future effect by deactivating this service in the “cookie consent tool” provided on the website.

We have concluded an order processing agreement with the provider, which protects the data of our site visitors and prohibits passing it on to third parties.

When data is transferred to Canada, an adequate level of data protection is guaranteed by an adequacy decision by the European Commission.

10) Retargeting/remarketing and conversion tracking

10.1 Meta pixels

Within our online offering we use the “Meta Pixel” service from the following provider: Meta Platforms Ireland Limited, 4 Grand Canal Quare, Dublin 2, Ireland (“Meta”)

If a user clicks on an advertisement we place on Facebook and/or Instagram, the URL of our linked page is expanded by a parameter using “Meta Pixel”. After redirection, this URL parameter is then entered into the user's browser by a cookie that our linked page sets itself.

On the one hand, this makes it possible for Meta to determine the visitors to our online offering as a target group for the display of advertisements (so-called “ads”). Accordingly, we use the service to only show the Facebook and/or Instagram ads placed by us to users who have shown an interest in our online offering or who have certain characteristics (e.g. interests in certain topics or products, which are determined based on the websites visited), which we transmit to Meta (so-called “Custom Audiences”).

On the other hand, the “meta pixel” can be used to track whether users were redirected to our website after clicking on an advertisement and what actions they took there (so-called “conversion tracking”).

The data collected is anonymous to us, so it does not allow us to draw any conclusions about the identity of the user. However, the data is stored and processed by Meta so that a connection to the respective user profile is possible and Meta can use the data for its own advertising purposes.

All processing described above, in particular the setting of cookies to read information on the device used, will only be carried out if you have given us your express consent to this in accordance with Article 6 (1) (a) GDPR. You can revoke your consent at any time with future effect by deactivating this service in the “cookie consent tool” provided on the website.

We have concluded an order processing agreement with the provider, which ensures the protection of our site visitors' data and prohibits unauthorized disclosure to third parties.

The information generated by Meta is usually transferred to a Meta server and stored there; In this context, there may also be a transfer to Meta Platforms Inc. servers in the USA.

10.2 Google Ads Remarketing

This website uses retargeting technology from the following provider: Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland

For this purpose, Google sets a cookie in the browser of your device, which automatically enables interest-based advertising using a pseudonymous cookie ID and based on the pages you visit. Any further data processing will only take place if you have agreed to Google that your internet and app browser history will be linked by Google to your Google account and that information from your Google account will be used to personalize ads that you view on the web. In this case, if you are logged in to Google while visiting our website, Google will use your data together with Google Analytics data to create and define target group lists for cross-device remarketing. To do this, Google temporarily links your personal data with Google Analytics data to form target groups. As part of the use of Google Ads Remarketing, personal data may also be transmitted to the servers of Google LLC. come to the USA.

All processing described above, in particular the setting of cookies to read information on the device used, will only be carried out if you have given us your express consent to this in accordance with Article 6 (1) (a) GDPR. Without this consent, retargeting technology will not be used during your visit to the site.

You can revoke your consent at any time with future effect. To exercise your revocation, please deactivate this service in the “cookie consent tool” provided on the website.

Details about the processing initiated by Google and how Google handles data from websites can be found here: https://policies.google.com/technologies/partner sites

Further information about Google's data protection regulations can be found here: https://business.safety.google/intl/en/privacy/ and https://www.google.de/policies/privacy/

10.3 Google Ads conversion tracking

This website uses the online advertising program “Google Ads” and, as part of Google Ads, conversion tracking from Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland (“Google”). We use Google Ads to draw attention to our attractive offers on external websites using advertising materials (so-called Google Adwords). We can use the data from the advertising campaigns to determine how successful the individual advertising measures are. Our aim is to show you advertising that is of interest to you, to make our website more interesting for you and to achieve a fair calculation of the advertising costs incurred.

The conversion tracking cookie is set when a user clicks on an Ads ad placed by Google. Cookies are small text files that are stored on your device. These cookies usually expire after 30 days and are not used for personal identification. If the user visits certain pages on this website and the cookie has not yet expired, Google and we can recognize that the user clicked on the ad and was redirected to this page. Each Google Ads customer receives a different cookie. Cookies cannot therefore be tracked via the websites of Google Ads customers. The information collected using the conversion cookie is used to create conversion statistics for Google Ads customers who have opted for conversion tracking. Customers learn the total number of users who clicked on their ad and were redirected to a page with a conversion tracking tag. However, you will not receive any information that can be used to personally identify users. When using Google Ads, personal data may also be transmitted to the servers of Google LLC. come to the USA.

Details about the processing initiated by Google Ads Conversion Tracking and how Google handles data from websites can be found here: https://policies.google.com/technologies/partner sites

You can also permanently object to the setting of cookies by Google Ads Conversion Tracking by downloading and installing the Google browser plug-in available at the following link:
https://www.google.com/settings/ads/plugin?hl=de

Please note that certain functions of this website may not be possible or may only be used to a limited extent if you have deactivated the use of cookies.
Google's privacy policy can be viewed here: https://business.safety.google/intl/en/privacy/ and https://www.google.de/policies/privacy/

11) Page functionalities

11.1 Judge.me

Graphic elements from the following provider are integrated into our website to display external customer reviews and/or an externally awarded quality mark: Judge.me Ltd., c/o Buckworths, 2nd Floor, 1-3 Worship Street, London, England, EC2A 2AB, United Kingdom

When you access a page on our website that contains such graphic elements, your browser establishes a direct connection to the provider's servers in order to load the elements properly. Certain browser information, including your IP address, is transmitted to the provider.

If personal data is also processed, this is done in accordance with Article 6 Paragraph 1 Letter f of the GDPR on the basis of our legitimate interest in the optimal marketing of our offering and the attractive design of our website.

We have concluded an order processing agreement with the provider, which ensures the protection of our site visitors' data and prohibits unauthorized disclosure to third parties.

When data is transferred to the provider location, an appropriate level of data protection is guaranteed by an adequacy decision by the European Commission.

11.2 Google Web Fonts

This site uses so-called web fonts from the following provider for the uniform display of fonts: Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland

When you access a page, your browser loads the required web fonts into your browser cache in order to display texts and fonts correctly and establishes a direct connection to the provider's servers. Certain browser information, including your IP address, is transmitted to the provider.

Data can also be transmitted to: Google LLC, USA

The processing of personal data in the course of contacting the font provider will only be carried out if you have given us your express consent to do so in accordance with Article 6 Paragraph 1 Letter a of the GDPR. You can revoke your consent at any time with future effect by deactivating this service using the “cookie consent tool” provided on the website. If your browser does not support web fonts, a standard font will be used by your computer.

Further information on Google's data protection regulations can be found here: https://business.safety.google/intl/en/privacy/

11.3 Shopsync for Shopify

This website uses the Shopify app “Shopsync” from ShopSync LLC, PO Box 252, Jefferson City, TN 37760, USA.
With the help of ShopSync, the newsletter service "Mailchimp" is synchronized with our Shopify account in such a way that, on the one hand, updates to Mailchimp's email lists (e.g. an opt-out of a newsletter recipient) are also automatically stored on Shopify and, on the other hand, new contact data generated through contract conclusions on Shopify are automatically added to the email lists Mailchimp can be transferred.

In the former case, data processing takes place in accordance with Article 6 Paragraph 1 Letter f of the GDPR on the basis of our legitimate interest in the effective and cross-system maintenance of the profiles of advertising recipients and the efficient consideration of legally significant status changes.

In the second case, exclusively on the basis of the user's express consent in accordance with Article 6 Paragraph 1 lit.

Data transferred in this way will not be saved or retained by ShopSync after synchronization. All information synced between Shopify and Mailchimp is transferred using Secure Socket Layer (SSL) technology, and all transferred information remains encrypted during the sync process.

The synchronization process requires the transfer of information over a secure connection to servers hosted by Amazon Web Services in the United States.

Further data protection information about ShopSync can be found here: https://www.shop-sync.com/privacy-policy

12) Tools and miscellaneous

12.1 - Lexware Office

To carry out the accounting, we use the cloud-based accounting software service from the following provider: Haufe-Lexware GmbH & Co. KG, Munzinger Straße 9, 79111 Freiburg, Germany

The provider processes incoming and outgoing invoices as well as our company's bank transactions in order to automatically record invoices, match them to the transactions and create financial accounting from them in a semi-automated process.

If personal data is also processed, the processing is carried out on the basis of our legitimate interest in the efficient organization and documentation of our business processes in accordance with Article 6 (1) (f) GDPR.

12.2 Cookie consent tool

This website uses a so-called “cookie consent tool” to obtain effective user consent for cookies and cookie-based applications that require consent. The “cookie consent tool” is displayed to users when they access the page in the form of an interactive user interface on which consent can be given for certain cookies and/or cookie-based applications by checking a box. By using the tool, all cookies/services requiring consent are only loaded if the respective user gives their consent by checking the box. This ensures that such cookies are only set on the user's device if consent has been given.

The tool sets technically necessary cookies to store your cookie preferences. Personal user data is generally not processed here.

If, in individual cases, personal data (such as the IP address) is processed for the purpose of storing, assigning or logging cookie settings, this is carried out in accordance with Art Internet presence.

Another legal basis for processing is Article 6 Paragraph 1 Letter c GDPR. As those responsible, we are subject to the legal obligation to make the use of cookies that are not technically necessary dependent on the respective user consent.

If necessary, we have concluded an order processing agreement with the provider, which ensures the protection of our site visitors' data and prohibits unauthorized disclosure to third parties.

Further information about the operator and the setting options for the cookie consent tool can be found directly in the corresponding user interface on our website.

12.3 Cloudflare

For security purposes, this website uses the service of the following provider: Cloudflare, Inc., 101 Townsend St. San Francisco, CA 94107, USA

The provider protects the website and the associated IT infrastructure from unauthorized third-party access, cyber attacks as well as viruses and malware. The provider collects the IP addresses of users and, if necessary, other data about your behavior on our website (in particular URLs accessed and header information) in order to detect and prevent illegitimate page access and dangers. The recorded IP address is compared with a list of known attackers. If the recorded IP address is recognized as a security risk, the provider can automatically block it from page access. The information collected in this way is transferred to the provider's server and stored there.

The data processing described is carried out in accordance with Article 6 Paragraph 1 Letter f of the GDPR on the basis of our legitimate interests in protecting the website from harmful cyber attacks and in maintaining structural and data integrity and security.

We have concluded an order processing agreement with the provider, which ensures the protection of our site visitors' data and prohibits unauthorized disclosure to third parties.

12.4 Judge.me

To verify and publish customer reviews, we use the services of the following provider: Judge.me Ltd., c/o Buckworths, 2nd Floor, 1-3 Worship Street, London, England, EC2A 2AB, United Kingdom

If you submit a review on our website, your first and last name, email address, order date and number as well as name and international references (GTIN/ISDNF) will be collected, transmitted to the provider and evaluated there in order to decide on the legitimacy of a customer review for a specific order. This processing is carried out in accordance with Article 6 Paragraph 1 Letter f of the GDPR on the basis of our legitimate interest in ensuring the authenticity of customer reviews by ensuring transaction-relatedness and preventing review abuse. After the evaluation review and approval has been completed, the data will be deleted by the provider.

When data is transferred to the provider location, an appropriate level of data protection is guaranteed by an adequacy decision by the European Commission.

13) Rights of the person concerned

13.1 The applicable data protection law grants you the following data subject rights (rights of information and rights of intervention) vis-à-vis the person responsible for the processing of your personal data, whereby reference is made to the legal basis listed for the respective exercise requirements:

Right to information in accordance with Art. 15 GDPR;
Right to rectification in accordance with Art. 16 GDPR;
Right to deletion in accordance with Art. 17 GDPR;
Right to restriction of processing in accordance with Art. 18 GDPR;
Right to information in accordance with Art. 19 GDPR;
Right to data portability in accordance with Art. 20 GDPR;
Right to revoke consent given in accordance with Art. 7 Para. 3 GDPR;
Right to complain in accordance with Art. 77 GDPR.

13.2 RIGHT TO OBJECT

IF WE PROCESS YOUR PERSONAL DATA AS PART OF A BALANCE OF INTERESTS BASED ON OUR OVERWHELMING LEGITIMATE INTEREST, YOU HAVE THE RIGHT AT ANY TIME TO OBJECT TO THIS PROCESSING WITH EFFECT FOR THE FUTURE FOR REASONS ARISING FROM YOUR PARTICULAR SITUATION TO INSERT.

IF YOU USE YOUR RIGHT TO OBJECT, WE WILL STOP PROCESSING THE AFFECTED DATA. HOWEVER, FURTHER PROCESSING IS RESERVED IF WE CAN PROOF COMPLEX REASONS FOR THE PROCESSING THAT ARE worthy of protection, which OUTWEIGH YOUR INTERESTS, FUNDAMENTAL RIGHTS AND FUNDAMENTAL FREEDOMS, OR IF THE PROCESSING SERVES THE ASSERTMENT, EXERCISE OR DEFENSE OF LEGAL CLAIMS.

IF YOUR PERSONAL DATA IS PROCESSED BY US FOR DIRECT ADVERTISING, YOU HAVE THE RIGHT TO OBJECT AT ANY TIME TO THE PROCESSING OF PERSONAL DATA CONCERNING YOU FOR THE PURPOSE OF SUCH ADVERTISING. YOU MAY EXERCISE YOUR OPT-OUT AS DESCRIBED ABOVE.

IF YOU USE YOUR RIGHT TO OBJECT, WE WILL STOP PROCESSING THE AFFECTED DATA FOR DIRECT ADVERTISING PURPOSES.

14) Duration of storage of personal data

The duration of storage of personal data is determined based on the respective legal basis, the purpose of processing and - if relevant - additionally based on the respective legal retention period (e.g. commercial and tax retention periods).

When processing personal data on the basis of express consent in accordance with Article 6 (1) (a) GDPR, the data concerned will be stored until you revoke your consent.

If there are statutory retention periods for data that are processed within the framework of legal or transaction-like obligations on the basis of Article 6 Para. 1 lit.

When processing personal data based on Art.

When processing personal data for the purpose of direct advertising on the basis of Article 6 Paragraph 1 Letter f of the GDPR, this data will be stored until you exercise your right to object in accordance with Article 21 Paragraph 2 of the GDPR.

Unless otherwise stated in the other information in this declaration about specific processing situations, stored personal data will be deleted when they are no longer necessary for the purposes for which they were collected or otherwise processed.

As of: October 13, 2025, 5:33:48 p.m

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Privacy Policy

Privacy Policy

1) Introduction and contact details of the person responsible

2) Data collection when you visit our website

3) Hosting & Content Delivery Network

4) Cookies

5) Contact us

6) Use of customer data for direct advertising

7) Data processing for order processing

8) Online marketing

9) Web analytics services

10) Retargeting/remarketing and conversion tracking

11) Page functionalities

12) Tools and miscellaneous

13) Rights of the person concerned

14) Duration of storage of personal data

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